Choosing an enterprise website platform is a strategic decision for a business, because the convenience of managing a web resource, its speed, productivity and functionality depend on the platform. WordPress and headless CMS are popular among owners of online stores and companies. In this article, we will analyze which option is better to choose for a business.

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What is WordPress?

WordPress for enterprise is a content management system that is flexible. The platform is suitable for creating any type of website – from small landing pages to large-scale online stores. Key advantages of WordPress for business:

  • A large community. It is easy to find a developer to support your website, fix problems or implement new features.
  • Many plugins. Thanks to this, you can implement any functions. A large number of plugins ensure the implementation of any functions.
  • Quick launch. You don’t have to wait weeks for a website to launch, a team of specialists can create a landing page in a few days.

In addition, WordPress allows you to integrate third-party systems, thanks to which you can optimize and automate business processes.

What is a headless CMS?

A headless CMS is the best CMS for large businesses. It is also a content management system, but with a non-standard configuration. There is no traditional user interface, and the CMS is only responsible for storing, processing and transferring content via API. The main aspects of such platforms:

  • The principle of “separated frontend and backend”. This is the main principle of such systems, which means that content is created and stored in the CMS system, but then can be displayed anywhere, for example, in a mobile application, on a website or on a smartwatch.
  • API-first. The priority in interaction with the CMS is designed via API. Thanks to this, the flexibility and scalability of the CMS site are improved, and the integration of other systems becomes possible.

When to choose WordPress?

WordPress is the perfect choice when:

  • limited budget;
  • if you need a quick MVP;
  • a marketing team without developers;
  • you need a content-oriented site (blogs, news).

You don’t have to pay for the site to be built on WP, the system is free, so it is an ideal option for companies with a limited budget.

When to choose a headless CMS?

You should choose a headless CMS when:

  • high loads / many integrations;
  • full customization is required;
  • multilingualism, mobile applications, multichannel;
  • security is a critical factor.

Compromise solution: Headless WordPress

Although WordPress was originally designed as a traditional CMS with a fully integrated frontend, it can also be used in a headless approach. In this case, WordPress works as a backend for storing and managing content, and its API is used to transfer data to an external interface created using any modern frontend technology – for example, React, Vue or Next.js.

When to use WordPress as a headless CMS via REST API or GraphQL

WordPress provides a REST API out of the box, allowing you to retrieve posts, pages, media files, and other types of content in JSON format. This makes it easy to integrate it with any frontend. For more complex queries or greater flexibility, the WPGraphQL plugin is often used, which adds support for GraphQL, a popular technology for retrieving data. When to choose Headless WordPress:

  • If you already have a large WordPress project, but you want to update the frontend without a full migration.
  • If you need to create a fast and modern SPA/PWA application based on WordPress.
  • If you need support for many platforms with a single source of content.

This allows you to combine the convenience of the familiar WordPress interface with headless CMS benefits.

Conclusion: Which option to choose

Choosing a scalable CMS solution for your company depends on your goals, resources, and the strategy you are following. If your budget is extremely limited and speed of launch is important, we recommend choosing WordPress. Headless CMS is an ideal option when full customization is important. Ready to implement a website for your business? Contact our team and we will help you choose the best option!

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