3 min
WordPress
Interactivity and functionality are two concepts that help to reach a larger target audience and keep visitors on the site. You can increase optionality with the integrations, including the online chat implementation. We will tell you why this feature is a must-have, about popular plugins and other aspects.
Why is WordPress Chat Integration Important for Your Site?
Online chat is an option that will easily reduce the load on the customer support department and improve the interaction level with the site. Reasons why this feature is important:
- Fast customer support. Live chat offers real-time assistance. Answers to questions are provided quickly, and customer satisfaction improves.
- Increase the conversion number. The more visitors, the more potential customers. An instant answer from the real-time chat for WordPress to a question about the price can seal the deal.
- Improve user engagement. Interactive chats engage users and help collect feedback for better service.
- Cost-effective support. Live chat is more affordable than phone support and allows agents to handle multiple requests simultaneously.
The Best WordPress Chat Plugins
WordPress is a system with a wide variety of plugins in its repository. The best options for integrating chat into a website are:
- Tawk.to. This is a cool option for companies looking for a free but functional solution. It offers real-time monitoring and a customizable chat widget.
- LiveChat. The key plugin advantage is easy integration with WordPress and CRM systems. Users are offered the artificial intelligence chatbot option and feedback collection. LiveChat is a professional-level tool for business development.
- Zendesk Chat. Useful features include triggers for automating AI chatbot for WordPress based on user behavior, analytics, and performance tracking. Another advantage is full integration with the Zendesk support package.
Choice: Features To Look Out For
It is important to consider the features available in plugins. Our WordPress website developers recommend paying attention to the following options:
- Customization. If the chat appearance can be changed, it can be easily customized to the brand’s tone of voice.
- Multilingual support. An important feature of an online chat for WordPress if the company does business in different countries.
- Built-in analytics. You can track the chat effectiveness and user engagement in real-time.
- Automation. The administrator can write answers to popular questions in advance. This saves support staff time and you can improve customer service with live chat.
- Mobile adaptability. The chat should be convenient and accessible on computers and laptops, as well as on tablets and mobile devices.
Tips From Developers: How to Use the Chat Effectively
Installing a plugin is not enough for the chat to fully meet the site visitors’ expectations. Our WordPress development team advises:
- Set availability hours. This step will provide users with information about the time when they can get answers or consultations.
- Implement basic queries. Answers to popular questions can be provided even during non-working hours. In addition, automation reduces the workload on the support team.
- Track analytics. It will help improve the answers to questions and the services provided by the company.
Conclusion
Online chat for WordPress site is a great way to improve customer support and attract them. By choosing the right plugin and using its features effectively, you can turn your website into a customer interaction center and attract potential customers. Our WordPress development team can help with the selection of the plugin, its installation, and configuration. If you decide to integrate online chat into your site, write to us and get professional advice.
