WordPress Website Optimization At The Development Stage

We developed a turnkey website together with our design partners. The customer was shrouded in myths about WordPress, which we successfully dispelled. Since the site was made from scratch, performance and speed indicators were monitored on each page. A few years after its development, the web page is showing excellent results according to Google Pagespeed Insights. Let’s take a quick look at the website loading speed and performance.

As we can see, even several years after the development of the site by our company, the site loads very quickly and is characterized by high performance. When developing projects from scratch, we optimize immediately. Let’s take a look at how we achieved a cool loading speed on this project.

Lazy Loading images allows you to reduce the load on the server. The bottom line is that the images are loaded when scrolling. That is, the server does not need to load all the site’s elements at the same time. Due to this, the server load is significantly reduced, and the web page loading speed and performance are increased.

We decided to apply lazy loading not only to images but also to entire blocks of the WordPress website to speed it up as much as possible. For example, we implemented sliders with pre-placeholders so that pages don’t jump around. This allowed not only to improve performance but also to increase user experience.

Images play an important role in the overall WordPress website optimization. In this project, we used compression, well-defined dimensions, and modern formats. Thanks to this, pictures do not steal performance, load quickly, and look beautiful.

CSS is the syntax for styling a web page. If the code is dirty or poorly structured, the site takes a long time to load. When developing, we followed the WordPress Codex, and carefully thought out the CSS structure. pages have the minimum required CSS to render even without critical CSS.

Additionally, we installed a simple and free optimization plugin. It was needed to further support the high speed of loading the website.

As a result, the customer received a fast website that does not lose performance even after several years of development. He became convinced that the WordPress website’s slowness is just a myth. If you want to order website optimization or development with top performance indicators, just write to us.